Cloudbeds, the premier hospitality administration software program platform, and Cendyn, a world built-in resort know-how and providers firm, have as we speak introduced a strategic partnership devoted to driving income development for hoteliers.
This collaboration connects Cloudbeds’s property administration system (PMS) seamlessly with each Cendyn CRM and Cendyn Digital Advertising Platform (DMP), empowering hoteliers to optimize operations and elevate visitor relationships to spice up income streams. The programs’ integration streamlines operational effectivity by centralizing duties similar to cross-channel connectivity, digital promoting administration, and marketing campaign monitoring.
“By harnessing Cendyn’s strong advertising and marketing automation capabilities alongside Cloudbeds PMS, hoteliers can automate and optimize advertising and marketing campaigns whereas consolidating visitor knowledge” says Chris Egan, Chief Product Officer at Cendyn. “This complete method allows exact viewers segmentation, customized content material creation, and marketing campaign scheduling tailor-made to visitor habits and preferences.”
The Cendyn and Cloudbeds integration allows hoteliers to consolidate visitor knowledge throughout all totally different touchpoints, permitting for customized advertising and marketing efforts. With the centralized digital adverts platform, hoteliers can tailor campaigns to reinforce visitor expertise and drive direct bookings, thereby growing income.
Moreover, by leveraging the mixed energy of Cendyn’s analytics capabilities and Cloudbeds’ PMS, hoteliers acquire actionable insights into visitor habits, marketing campaign efficiency, reserving patterns, and income efficiency, offering a transparent pathway to income development.
Sebastien Leitner, VP of Partnerships at Cloudbeds, stated: “Our collaboration with Cendyn marks an vital milestone for us. By enhancing our main PMS resolution with Cendyn CRM and digital advertising and marketing performance, we look ahead to enabling hoteliers to raise visitor experiences and obtain even larger income development.”
